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Identity solutions are currently a hot topic in ad-tech. Between the ongoing decline of third-party cookies, and the challenges in compliance with with GDPR and CCPA, there is a growing complexity[...] Read More
At Beeswax we’re always looking to push the envelope on techniques for optimizing performance and workflow for our customers. When we first launched we were the only buyside platform that allowed[...] Read More
We’ve posted the YouTube video of the advertising attribution webinar we hosted last week. In this educational and informative presentation, Beeswax CEO Ari Paparo joins attribution expert and[...] Read More
We are happy to announce that Beeswax has been recognized for our fast growth by both the Inc. 5000 and Crain’s New York. Read More
Beeswax data engineer Mark Weiss talks about migrating our data pipeline from a legacy Redshift environment to a much more flexible and future-proof environment on Snowflake. Read More
Industry Veteran to Join the Bidder-as-a-Service™ Pioneer Read More
Since Beeswax introduced our Bidder-as-a-Service™ platform in 2015, we’ve seen a wide variety of marketers, publishers, and adtech companies jump on board with the goal of innovating and owning their[...] Read More
Big traditional media companies have serious problems these days. Declining TV viewership, fragmented digital audiences, competition with the digital giants, and an uncertain environment all add up[...] Read More
Today we announced a series of partnerships to bolster Beeswax’s abilities in the Connected TV (“CTV”) space. Beeswax customers have been buying connected TV inventory for over a year, and we’ve seen[...] Read More