Ari Paparo

Co-founder, Chief Executive Officer

Ari is a recognized product leader in ad tech and SaaS. He served as a VP at DoubleClick and a Director of Product Management at Google, where he led the buy-side product suite. More recently he was the SVP, Product Management at Appnexus and the EVP, Product Management at publicly-traded Bazaarvoice. He is the creator of the “VAST” standard for video ad serving, a patent holder on Nielsen's OCR (online GRP), and contributor to AdAge, AdExchanger, and other publications.

At Beeswax we’re always looking to push the envelope on techniques for optimizing performance and workflow for our customers. When we first launched we were the only buyside platform that […]Read More

We’ve posted the YouTube video of the attribution webinar we hosted last week. In this educational and informative presentation, Beeswax CEO Ari Paparo joins attribution expert and CentralControl CEO, Rick […]Read More

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